ChrisSchweppe.Com Internet Marketing Blog

Taco Bell Creates Best Ad Campaign I’ve Seen In Awhile

Taco Bell Creates Best Ad Campaign I’ve Seen In Awhile
People love drama. It's one of the main things that attracts us to movies and TV. We love watching conflict. This Taco Bell advertisement does all this in their latest ad campaign. When watching the commercial, I'm first thinking how clever Taco Bell was at finding people named Ronald McDonald. Then I wondered if it...
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Misc., Mobile, Pay Per Click, Reputation Management, SEO, Social Media Marketing
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“Barnacle SEO” Is The New SEO Fad

“Barnacle SEO” Is The New SEO Fad
Smart people within the internet marketing industry know that the standard search engine optimization of the past has gone the way of the dinosaurs. Obsolete. So marketers are now trying new techniques to get their websites ranked organically on the 1st page. So besides great content, is there any way to do it? David Mihm Read more
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SEO
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Will Advertising Be Acceptable On Wearables Like Smart Watches?

Will Advertising Be Acceptable On Wearables Like Smart Watches?
With internet connected devices that we can wear like smart watches, us marketers are entering into new territory. The knee jerk reaction is you think "oh cool, another device people use to connect to the internet. Increases ad inventory. Expands reach. Possibly drives down cost. Cool deal." But how accepting will people be of advertising...
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Misc., Mobile, Pay Per Click
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I Think People Underestimate How Many People Are On The Internet

I Think People Underestimate How Many People Are On The Internet
What I'm about to say is more theory on my part than actual fact. I think when people think of reaching an enormous amount of people, they think of TV. I'm just here to share how many people have been on entertainment related websites in January 2014. Nielsen says that the number is 167 million...
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Email Marketing, Misc., Mobile, Pay Per Click, Reputation Management, SEO, Shopping Carts, Social Media Marketing
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Apps Take Up 90% Of Internet Time On Smartphones, Browsers Take Up 10% On Smartphones

Apps Take Up 90% Of Internet Time On Smartphones, Browsers Take Up 10% On Smartphones
To me, this report from Nielsen shows that people might know what the internet is. They might know that their cell phones now connect to the internet. They definitely know what Google is. They've figured out how to download apps on their cell phone. But this report shows people still aren't comfortable navigating the...
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Misc., Mobile, Pay Per Click, SEO
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Google Finally Unveils “Smart Watches” That Connect To Internet

Google Finally Unveils “Smart Watches” That Connect To Internet
They're finally here!! Google finally has unveiled it's much anticipated "smart watch". Watches that little display screens that act like mini computers. Even smaller than cell phones! We've already seen how much smart phones have taken off. So it'd be a wise assumption that the US consumers will adopt the watches in the same...
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Email Marketing, Misc., Mobile, Pay Per Click, Reputation Management, SEO, Shopping Carts, Social Media Marketing, Web Design
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