Online reputation is a really fragile thing that can be destroyed by one stupid mistake. Also another example where the cover up is almost always worse than the crime.

Click Here For Original Article:
https://searchengineland.com/removal-hotel-review-reporting-rate-crisis-tripadvisor-286452

What’s the real reason Yelp doesn’t want businesses to ask for reviews? Because Yelp needs some businesses to have bad reviews for it’s website to have value. If every business listing on Yelp had all 5 star reviews, the website would have no value. There’d be no differentiater. So Yelp needs to insure some businesses are hurt and have bad reviews so they can make money. Another reason why so many businesses dislike Yelp.

Click Here For Original Article:
https://searchengineland.com/yelp-increasingly-cracking-review-solicitation-across-internet-286290

Just got a bad review for your business?

Good. As long as you’re not getting too many of them, it will help you.

Have a lost my mind? Nope! Not yet.

The situation is that consumers are not stupid. They’re interested in seeing business reviews but they’re skeptical. A recent study from Northwestern University shows this.

Lots of businesses or people they hire will try and create fake reviews, all 5 stars to make themselves look good.

The truth is that you can’t get everybody to like you. Not even God can get everybody to like Him, so there’s not much point in the rest of us trying.

My premise here is that a couple of negative reviews can make the rest of your positive reviews authentic.

Obviously, the big caveat is that you have a have a lot of positive reviews for the negative reviews to be a good thing.

The thing I recommend to businesses is to have your website link to all the major review websites out there: Yelp, Google reviews, Angie’s List, Yellow Pages reviews, etc. Make it as easy as possible for customers to leave reviews.

I’d argue that having 8 good reviews and 2 bad reviews would be stronger than 10 good reviews and 0 negative reviews.