Category Archives: Misc.

Misc.

Gannett To Acquire Digital Marketing Software Company WordStream, Inc.

One of the bigger internet marketing companies has just been sold to newspaper company Gannett for $130 million. Not bad for having "thousands" of small business clients. Congrats! Click Here To Read The Entire Article: https://www.usatoday.com/story/news/pr/2018/05/10/gannett-acquire-digital-marketing-software-company-wordstream-inc/34756379/...
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More than 80% of US Digital Display Ads Will Be Bought Programmatically in 2018

It's looking like in 2018, 82% of banner ads will be bought programmatically. In english, that means they will be bought with automated software. And I have a pretty good educated guess that there's not many small businesses in that 82% that pay for programmatic software. My point is that in 2018, small businesses are...
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