Category Archives: SEO

search engine optimization

Apps Take Up 90% Of Internet Time On Smartphones, Browsers Take Up 10% On Smartphones

To me, this report from Nielsen shows that people might know what the internet is. They might know that their cell phones now connect to the internet. They definitely know what Google is. They've figured out how to download apps on their cell phone. But this report shows people still aren't comfortable navigating the...
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Google Finally Unveils “Smart Watches” That Connect To Internet

They're finally here!! Google finally has unveiled it's much anticipated "smart watch". Watches that little display screens that act like mini computers. Even smaller than cell phones! We've already seen how much smart phones have taken off. So it'd be a wise assumption that the US consumers will adopt the watches in the same...
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Marketers Win By Interpreting Change

Very thought provoking article on marketing: American Express CMO Jon Hayes explains that marketers win not by having best technology or knowing how to talk to consumers the best. He says marketers win when they're able to best interpret changes in technology to figure out how best to use it. And interpreting changes in...
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By End of 2015, Half Of Google’s Search Advertising Money Will Come From Cell Phones

By the end of 2015, half of Google's search advertising money will come from clicks from smartphones. Soon after that, the majority of their money will come from smartphones. And everyday, I see some small business have a website that doesn't show up properly on a cell phone. Let me make myself clear: how...
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US Teens Use XBOX ONE & PS4 More For Internet Than Video Games

When I read the headline from eMarketer, I was stunned. The retail price of an XBOX One is $500 and the Playstation 4 is $400. Yet, teenagers are using these video game consoles more for internet use on their TV more than the video games themselves. What this tells me is that their is tremendous...
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What Makes A Website “Good”? Might Not Be What You Think

Back in 2003, Customwave originally started as a web design company where small businesses wanted us to design the nicest looking, fanciest websites. Why? Because the theory was back then that the nicer the website looks, the more likely the potential customer turns into a customer. But in 2014, things have changed. What makes a website "good",...
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Internet Marketing Secrets Revealed. This Is How You Can Make Clients Money.

Too many internet marketing firms want to have plausible deniability when it comes to a client's sales. Whether it's search engine optimization, paying Google per click, too many in our industry want no accountability for the actual results. I actually used to be the same way, back in 2005, 2006, 2007,  just learning the ropes. Most...
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Mobile Internet Use Now Surpasses Computer Internet Use

Jumptap and comScore recently released data for the past month that said internet usage from a mobile device (cellphones, tablets, etc) was at 51% and internet usage from computers was at 49%. Meaning that when marketing on the internet, their should be a sea change in philosophy and strategy. For instance, building a fancy, animated...
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