May 26, 2017
…And cord cutting has just reached the tipping point. For the first time, more people surveyed said they preferred watching shows on their computer than the TV 42% to 23%. Mobile is at 13% Wow.
Original Article:
https://www.emarketer.com/Article/Survey-Says-People-Would-Rather-Watch-TV-Shows-on-Computers-than-TVs/1015744
![Available NOW: Similar Audiences for Search Campaigns [Data]](https://chrisschweppe.com/wp-content/uploads/2017/05/similar-audiences-for-search-campaigns-meme.gif)
May 26, 2017
Target similar audiences for search ad campaigns. Well, it’s about time Google! I’ve been waiting for this for a few years now. It’ll be interesting to see the cpc difference in better targeted clicks.
Original Article:
http://www.wordstream.com/blog/ws/2017/04/25/similar-audiences-for-search-campaigns
Pretty funny story. The scramble has begun to figure out how to leverage internet connected devices in the home.
Original Article:
https://www.theverge.com/2017/4/12/15259400/burger-king-google-home-ad-wikipedia
April 16, 2017
Huge news in internet marketing. what it means is ISPs will be able to sell banner ads based on people’s browser history. so if someone has gone on a courier website before, another courier company could choose that as a target option to advertise their banner ad to that person who’s been on a courier website before. verizon is best positioned here as theyve bought aol and their banner ad network.
Original Article:
http://www.foxbusiness.com/features/2017/03/30/fcc-web-privacy-rollbacks-winners-and-losers.html
April 16, 2017
The best seo article of 2017 so far. back in 2015, 50% of all searches were 4 words or more. now it’s 64%. the trend is forming.
Original Article:
https://ahrefs.com/blog/long-tail-keywords-research/
April 16, 2017
This is mostly the reason why sports leagues are flush with record profits.
Original Article:
https://www.emarketer.com/Article/TV-Execs-See-Live-Sports-Key-Way-Win-VOD-Viewers/1015418
April 16, 2017
Yuck. Yext is a classic snake oil salesman. And once customers realize their platform doesn’t produce new customers, their company will tank. They have sales because there is a perception of value. But it’s smoke and mirrors.
Original Article:
http://searchengineland.com/yext-files-long-awaited-100-million-ipo-271130
