{"id":947,"date":"2018-01-09T11:41:47","date_gmt":"2018-01-09T11:41:47","guid":{"rendered":"https:\/\/chrisschweppe.com\/?p=947"},"modified":"2018-01-09T11:41:47","modified_gmt":"2018-01-09T11:41:47","slug":"attention-accountants-the-new-tax-bill-could-kill-your-ppc-account","status":"publish","type":"post","link":"https:\/\/chrisschweppe.com\/?p=947","title":{"rendered":"Attention Accountants: The New Tax Bill Could Kill Your PPC Account"},"content":{"rendered":"<p>The biggest value an agency brings to the table with search advertising is the negative keyword work. Great article on how the work changes, in this case for accountants and CPAs.<\/p>\n<p>Click Here For Original Article:<br \/>\n<a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2017\/11\/17\/tax-reform-bill\">https:\/\/www.wordstream.com\/blog\/ws\/2017\/11\/17\/tax-reform-bill<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The biggest value an agency brings to the table with search advertising is the negative keyword work. Great article on how the work changes, in this case for accountants and&#8230;<\/p>\n","protected":false},"author":1,"featured_media":948,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-947","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pay-per-click"],"_links":{"self":[{"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/posts\/947","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=947"}],"version-history":[{"count":1,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/posts\/947\/revisions"}],"predecessor-version":[{"id":949,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/posts\/947\/revisions\/949"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/media\/948"}],"wp:attachment":[{"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=947"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=947"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=947"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}