{"id":4887,"date":"2021-11-02T12:31:27","date_gmt":"2021-11-02T12:31:27","guid":{"rendered":"https:\/\/chrisschweppe.com\/?p=4887"},"modified":"2021-11-02T12:31:29","modified_gmt":"2021-11-02T12:31:29","slug":"your-website-needs-new-fresh-content-for-seo-like-plants-need-water","status":"publish","type":"post","link":"https:\/\/chrisschweppe.com\/?p=4887","title":{"rendered":"Your Website Needs New &#038; Fresh Content For SEO like Plants Need Water"},"content":{"rendered":"\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Your Website Needs New &amp; Fresh Content For SEO like Plants Need Water\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/xEbowqXq-7Q?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Google and the other search engines give a big rankings boost to websites that are updated with new and fresh content on a consistent basis. And this is a mistake that too many small businesses make. Most get the website built once, do the search engine optimization work done once and let the website sit there. But if you are creating new content on your website at least once a month, it&#8217;s a big factor in getting the search engines to start considering your website as an authority. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google and the other search engines give a big rankings boost to websites that are updated with new and fresh content on a consistent basis. And this is a mistake&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4887","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/posts\/4887","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4887"}],"version-history":[{"count":1,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/posts\/4887\/revisions"}],"predecessor-version":[{"id":4888,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/posts\/4887\/revisions\/4888"}],"wp:attachment":[{"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4887"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4887"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4887"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}