{"id":445,"date":"2015-06-21T19:30:42","date_gmt":"2015-06-21T19:30:42","guid":{"rendered":"https:\/\/chrisschweppe.com\/?p=445"},"modified":"2015-06-21T19:31:37","modified_gmt":"2015-06-21T19:31:37","slug":"majority-of-online-viewers-would-rather-watch-ads-than-pay-to-watch","status":"publish","type":"post","link":"https:\/\/chrisschweppe.com\/?p=445","title":{"rendered":"Majority Of Online Viewers Would Rather Watch Ads Than Pay To Watch"},"content":{"rendered":"<p>The last few years, the advertising industry has been paying close attention to consumers preferences on how to pay to watch video on the internet.<\/p>\n<p>Would people prefer to watch a quick ad before their video plays like on YouTube? Or would people prefer to pay like they do on Netflix or Amazon Prime?<\/p>\n<p>A <a href=\"http:\/\/www.marketingpilgrim.com\/2014\/10\/majority-of-viewers-would-rather-watch-ads-than-pay-to-stream-tv.html\">recent study suggests<\/a> that people would rather watch a quick ad.<\/p>\n<p>Which is great news for businesses considering how it&#8217;s still very possible in the next 5-10 years that people will cancel their cable and dish TV service to just watch TV through the internet.<\/p>\n<p>The opportunities for small businesses to advertise for TV watchers will be plentiful!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The last few years, the advertising industry has been paying close attention to consumers preferences on how to pay to watch video on the internet. Would people prefer to watch&#8230;<\/p>\n","protected":false},"author":1,"featured_media":317,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-445","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/posts\/445","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=445"}],"version-history":[{"count":2,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/posts\/445\/revisions"}],"predecessor-version":[{"id":447,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/posts\/445\/revisions\/447"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=\/wp\/v2\/media\/317"}],"wp:attachment":[{"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=445"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=445"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/chrisschweppe.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=445"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}