After digging through lots of data and consumer studies I think I’m starting to see an opportunity for clients to help them make more money.<\/p>\n
One of those studies recently put out by research firm Forrester shows that 68% of consumers say coupons make it more likely someone becomes a first time customer and\u00a0is likely to become a repeat customer.<\/p>\n
It’s no secret in this economy, people love deals.<\/p>\n
As a business, no one likes to give anything away for free decreasing the profit margin.<\/p>\n
But if you need a ride to the airport. And you have no clue who to call. You go on Google and see a whole bunch of companies you’ve never heard of before. Then you see one of the companies has a special deal going on.<\/p>\n
I’m convinced doing something like this will not only make the business stand out in a crowded search engine, but also make it more likely the customer comes back and does business with you again.<\/p>\n
This area of promoting deals on ads in Google and on websites I think is one of the biggest opportunities for businesses to make more money off their advertising dollars.<\/p>\n","protected":false},"excerpt":{"rendered":"
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